The importance of selecting the right keywords

The importance of selecting the right keywords

THE IMPORTANCE OF SELECTING THE RIGHT KEYWORDS Keywords are the foundation of any successful Google AdWords campaign. You can write the best ads, but if you don’t select the right keywords/phrases to put your ads in front of your target audience, your efforts will...
Time to invest in Google AdWords?

Time to invest in Google AdWords?

TIME TO INVEST IN GOOGLE ADWORDS? Ok, so you might be thinking that it’s about time you did some online advertising. You’ve heard a lot of people talking about pay per click (PPC) and Google AdWords, but you’re not sure what they are, what’s involved and whether...