Designing a Welcoming Environment for UHCW


Oxygen Graphics engaged with NHS Coventry and Warwickshire University Hospitals NHS Trust to implement a “Welcome to the Ward” campaign. The goal was to create informative posters for each hospital ward, showcasing staff members and fostering a welcoming atmosphere for patients and visitors.

Services we provided

  • Designing original posters for each hospital ward in different sizes (A0, A1, A2, and A3) depending on the number of staff
  • Collaborating closely with the hospital’s communications team
  • Updating posters with staff movements and design refinements
  • Designing brochures, banners, and presentations for hospital campaigns


The agency implemented a systematic approach to continuously update the posters with staff changes and design refinements. This ongoing commitment ensures consistency and adherence to updated branding standards.

These Photoboards have been produced since 2018, Oxygen has readjusted the style to align with the new NHS branding guidelines.

Additionally, Oxygen Graphics extended their services to include the design of brochures, banners, and presentations for various hospital campaigns, enhancing communication effectiveness.

NHS Sails
NHS A2 Poster Example
NHS A3 Poster Example


As a result of this collaboration, NHS Coventry and Warwickshire University Hospitals NHS Trust successfully enhanced communication within the hospital environment. The campaign contributed to creating a welcoming environment for patients and visitors, supported by ongoing updates and additional design services, ensuring a positive experience for all stakeholders.