Union Jack flag

18

May

Waving Your Flags!

Products of the Month

 

Our products of the month are flags. Yes those lovely things that flutter and wave about in the breeze are great promotional items that can help you to communicate your message in an effective way.

Whether an inside or an outside event or profile-raising occasion, flags can help your product or business to stand out from the crowd. We can print any image or design onto your flags but it’s up to you to decide the three key elements:flag advertising

  1. ShapeExpo Flag Outdoor

There are 6 shapes to choose from:

  • Apostrophe
  • Hyphen
  • Teardrop
  • Quill
  • Empire
  • Embassy

 

  1. Design

Select one of 3 different design choices:

  • Single Sided. Design printed on one side. If viewed from behind, you see a mirrored image.
  • Double sided. Different design printed on either side or the same message can be on both sides.
  • Vent Wave – For more exposed environments, opt for the single-sided vent material so that air can pass through the flag.

 

  1. Basewall mounted flag

There are 6 options to cover every eventuality so that no matter what the weather your flag stays up:

  • Cross base
  • Square base
  • Wall mount
  • Ground spike
  • Water base
  • Water ring

If you are interested in a versatile, high impact display solution for your business, that can be fully branded to ensure maximum brand visibility and marketing presence, contact us for more information and prices.

Robotics Challenge - Engineering UK

19

April

Aprils Client Of The Month

The Client of the Month 

We were delighted to have been instrumental in helping Engineering UK to deliver Tomorrow’s Engineers’ EEP Robotics Challenge.

The Robotics Challenge is aimed at schools across the UK and is a curriculum-linked programme that sees students (aged 11-14) working together in teams to solve real-world engineering, technology and computing challenges.

Key partners for the challenge are the Royal Air Force, who are celebrating their 100-year anniversary and Rolls-Royce.  

Engineering UK - Robotics Challenge

This year over 400 schools, 800 teachers and 10,000 young people participated in the 25 events held across the country and Oxygen was responsible for producing the following promotional items: 

  • Coverings for the print and fabric banners 
  • 400 Robotics Challenge Mats 
  • Score sheets and certificates for competitions 
  • Boxed resources which were sent to schools, training events and competitions 

Robotics Challenge - Engineering UK

Erika Smallridge from Engineering UK said;

“We are really happy with the personal, efficient and collaborative way that Oxygen worked with us.” 

Website SEO analytics

11

April

Improve Your Website Conversion Rate?

It’s a question our team get asked a lot. “How can I get more website enquiries, sales and improve my website conversion rate?” Obviously, it depends on the type of website you have i.e. e-commerce, membership, blogging, community, informational etc. but there are many things that you can do to ensure that your visitors engage more with your website.

How do you calculate your conversion rate?

This is simply the number of people who perform an action on your website, such as buying a product or service, subscribing to a newsletter or filling in a contact form, divided by the number of people who visit your site. Whilst there are variations according to industry, it may surprise you to know that in the UK, the average website conversion rate is between 2.4% and 4%, whilst the best boast a conversion rate of over 35%.

It’s as simple as 1, 2 and 3!

But before you go off and spend lots of money on marketing, it’s worth running through a quick 1, 2, 3 step process:

Define the purpose of your website and what you want visitors to do? Whether that’s buying a product, send an email, picking up the phone, downloading a document or subscribing to become a member, make sure it’s easy for them to understand and take the appropriate action.
If you don’t know what your current conversion rate is, how can you expect to improve it? Make sure your site can track visitor activity via some form of analytics and study your performance

top-static

12

January

Boost Your Marketing With The Oxygenisers

Time to revitalise and energise your marketing

 

/Oxye-gen-isers/

Verb: To Oxygenise your businesses potential for 2018, using one of our superheroes. They are known as The Oxygenisers! 

It’s the New year, what better time to step back and look at your business marketing potential.

Here at Oxygen, we have the perfect solutions to all your withering marketing woes!

Rebrand

Is your brand helping you stand out from the competition? Does it represent what product and services your business has to offer? We can offer the perfect creative solutions for your brand.

Revolutionise your Brand
Modernise your Company Logo
Reach New Demographics
Attract the right customer

Exhibition and Display

With our wide range of products to help, you stand out in the crowd in your next exhibition with unique designs. Sometimes it’s not just what you say, its how you look when you say it!

Generate the wow factor, emphasis your message
Visually striking methods to showcase your brand
Highly portable and multi-use display devices
Cost effective exhibition and display solutions

 
Website

Is your website looking dated? Is it fully responsive and mobile friendly? Are you looking for more traffic and actions being taken on your website, create more footfall in store?

Build a great online presence
Powerful bespoke web design
Responsive design for mobile devices
Boost traffic with Pay Per Click Advertising

Printing

With the ever-growing vast variety of ways to market online, offline marketing still offers a good return on investment. Having something physical that clients can take away and refer back to leaves a lasting positive impression.

An arsenal of cost-effective print products
HD printing for eye-popping clarity
Lightning fast turn around
Enhance your prints with our creative

Owls ready GDPR

06

October

GDPR Will Affect Us All – It’s Coming Soon

 We like to keep things light-hearted here at Oxygen but we need to get serious.
The Law is changing!

It not only affects our business it will affect your business too! It’s not a Law that is just for those big corporations either we’re afraid.

We’ll try and do our best to make this clear to understand, it certainly gave us a sore head working it all out.

GDPR – Whats the Fuss All About?

If you use email marketing, send direct mail or make sales calls this will affect you! The law is changing what you can and can’t do.

This all comes into play 25th May 2018 General Data Protection Regulations (GDPR)

It may be easy to say “I’ll worry about it later”  The new GDPR law is a complex and extensive law. Here is some advice we’ve been able to put together that will help you comply with the new changes.

It’s easy to think you don’t collect data but if you’re using any tracking tools like Google Analytics on your website you are. This can include anything from individuals IP addresses or a simple contact form.

People have a right to know what personal information you’re storing about them and what data you might have.

Privacy Policy

If your site doesn’t have one it needs one to comply. It needs to tell people what you’re going to do with the data. We can provide templates for you to edit your business and remove the parts that aren’t applicable.  We can add a Privacy Policy page, starting

Show off sale

01

September

Exhibit Displays Sale! Time To Show Off!

The Exhibit SALE is now on!

 

We’ve gone and made this Exhibit season even easier to display your brand!

Absolutely everything you need to show off is now on offer, you won’t want to miss out.

It’s our job to make you stand out from the crowd. Whether it’s attracting the attention of existing customers or attracting new customers. We’ve got it all covered!

We’re here to help you show off in the best possible way for your business this exhibit season.

 

Let’s channel your inner exhibitionist.

 

 

With so many events taking place where will your potential customers be attending this autumn? A trade fair? A Convention? Vintage Fete? Musical Festival?

Be there and drum up business for your company with a displays they won’t forget.

Why blend in when you were born to stand out?!

 

Download Your Free Exhibiting Guide today! 

 

With hundreds of ideas to promote your brand indoor and outdoors! Deciding to exhibit is one thing, making people notice you is another.

 

 

The great thing about our new display range is it’s total reusable and completely modular.

Deciding to exhibit is one thing, making people notice you is another.

 

We’ve taken all the BAD THINGS about exhibiting and turned them into GOOD THINGS! 

 

Exhibiting can be hard work, so we’ve worked hard to help solve all these typical issue with our fabric display range.

You don’t need to be a builder or electrician. Anyone can put up the new fabric stands!
No need for any tools, it’s a simple to use click together system.
Say goodbye too lining up issues, our displays are all in one and legible!
Goodbye to delicate stands that

Make them come

04

July

Good things happen when people get together! – Event the right way!

Most of us sell to other people. More than ever, we have to create experiences for our customers. To give them what they can’t get online.

Exhibitions are great for finding new customers and expo season starts in September. But why wait ‘til then?

The comfort zone, It’s a beautiful place. But nothing grows there.

If you want to get extraordinary results, you’ve got to do things out of the ordinary. Get out. Meet people!

The exhibition season is upon us. This is how to maximise your results from any exhibit you hold!

Make them come!

First things first. The invites. For an intimate event, mail something fancy. For a VIP look, your invites should match the experience. Opt for Opuleaf gold or silver foil or StarMarque spot gloss highlights to impress. For a larger event, leaflets inserted into the local paper or pushed through letterboxes will be appropriate.

Be a social butterfly. Multiply your message by posting the event on social media. Get people interested and build the buzz.

Create a bit of a spectacle!

We’re all a bit nosey. Make guests feel privileged to be invited and make passersby wonder what they’re missing out on.

Block out your windows with fabric and “closed for VIP event” posters. Stick a pair of flags either side of your door. Put some dramatic lighting outside. Turn up the tunes. Get them excited upon arrival.

Create a unique environment!

Print

27

June

Standing out in a crowded market place – Zoom Recruitment

Zoom Recruitment is a recruitment agency based in Kent who had approached the team at Oxygen to help them develop a way to stand out from the crowd within the recruitment industry.

We helped zoom by rebranding their current logo and creating a new website for them with added functionality.

www.Zoomrecruitment.co.uk

The team at Oxygen helped develop and design a new mobile responsive website for Zoom with some unique features that give them a competitive edge in a crowded marketplace. Zoom needed something that would communicate and integrate with their existing systems and therefore communication was key to this process.

Zoom’s old site was unfortunately subject to a malicious hacking. As standard with the development of their new site, we provided them with additional security to ensure this doesn’t happen again. By installing software to run alongside the new site it added another level of security that helped to make the team at Zoom feel more protected against this level of exploitation in the future.

Job Boards:

The larger recruitment sites such as Reed and Monster are cluttered with recruitment agencies and employees pitching jobs to prospects.  This makes it difficult to stand out from the crowd as a recruitment agency due to the sheer amount of jobs being posted. Oxygen helped develop a job board that is personal to the jobs that zoom upload and provided this on their website.

The integrated job board means that clients trying to find a job using the Zoom Recruitment website will only be able to see the jobs that

turn-over-a-new-leaf

12

June

Turning over a new leaf – Redesigning Solicitors Website

Do I Need a New Website?

In this blog, we will be looking to save you money! Websites are almost a necessity in today’s society with upward growing trends of online shopping and browsing, demand for businesses to have a strong online presence has never been stronger!

What is deemed a good website is constantly changing as new web design trends develop so should your website alongside them! This ensures your website works effectively towards your desired outcome! This doesn’t mean having a new website every year which would be a costly experience. Instead, with the WordPress platform, we are able to redesign your site to keep it up to trend with a professional new look for a margin of the cost.

A new looking site need not cost you thousands!

New Leaf Solicitors

We were approached by New Leaf Solicitors to make some changes to their website which we created for them previously. They felt like it needed refreshing and tweaking to look up to date with the current industry trends!

Original Site:

Their previous site was working for them at the time. It met the industry standard having fixed width. Utilising the Revolution sliders at the top of the web page to create a carousel of images and text for the user to view or click through to the relevant section! It was a clear and concise site!

Issues highlighted with the old site:

Fresh stock photography – Moving away from images that you can tell are stock!

Update meta tags for

Strawberryforweb

02

June

Be A Big Fat Brand Strawberry – Get Picked!

It’s June 2017 (Already) and that means another new and exciting offer of the month! This month we are focusing on all things branding and helping you to develop as companies. It’s all about making the right first impressions and that’s where we come in!

 

Be a great big brand strawberry!

Why are strawberries red? And what the pip has that got to do with marketing? Bear with me on this!

Birds know that red berries are the ripest and tastiest. Strawberries have evolved to advertise their tastiness by changing colour to an intense red. What’s in it for them? Birds eat the fruit, can’t digest the seeds and scatter them around the area.

This made us think. We’re all in business to attract attention and get picked. Right? The trick is making sure it’s YOU that customers want to pick.

 

 

 

 

This is not the time to be shy!

Your logo is a visual shortcut which reminds people who you are!

We design corporate identities for businesses just like yours every day! Let’s think how many times your logo will be seen?Are you proud of it?

You should be proud of your logo. Liberally plaster it everywhere! You’ll definitely use it on your website, Business cards, Business stationary! What about your brochures, folders and price lists?

It may even be on your vehicles or your clothing and don’t forget your signage!

Just how many times will this logo be seen? How many people drive past your premises each hour? What hits are you getting on your site? Your logo could be