This week’s case study is all about Rugby’s favourite restaurant, On The Rocks. We have been working with On The Rocks since they’ve opened, working closely to provide help with all things marketing. This ranges from menu printing to posters and business stationary! We have also helped On The Rocks with seasonal events they have hosted such as Christmas Parties and Mother’s Day meals. Recently we have been working alongside the rebrand to create a new and exciting website that best promotes the restaurant.
The Oxygen Graphics team were involved in the design and development of their multiple page, mobile responsive website. The primary function of this is to showcase menus and adapt a new process of taking online bookings. It features a clever video integration on the homepage. The video integration provides a landing page that really stands out and makes a visual impact for the visitors on the site.
To get some featured imagery for the websites front page we decided to send one of the team out to take large realistic images of the restaurant. This is in-line with current trends in web design and was the best way to capture the rebranding and give the customers a feel for the restaurant environment.
The site also features an e-commerce portal where you can purchase gift vouchers to spend at the restaurant. These Gift Vouchers were created using a QR code system so members of staff could check amounts available on the voucher and more importantly if the customer had paid for the voucher!
We’ve got some exciting things in the pipeline with On The Rocks. Designing some custom cocktail menus and other print media! Looking forward to getting the designs completed and seeing the finished product! Working closely with Alison and the guys at On The Rocks was an exciting task! Having the whole team at Oxygen involved with their own unique aspects has really got us in the On The Rocks spirit. Make sure you visit the site and book in to try some of the great food and drink on offer! The unique service is truly unmissable!